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Chroma-Q News

Chroma-Q Color Web Gets Theatrical for Elaine Paige Tour

02/06/2009

UK Rental Supplier Amber Lites (Scotland) Ltd invested in Chroma-Q® Color Web™ 125 LED panels to provide scenic elements for the recent Elaine Paige 40th Anniversary UK tour and other client events. Regarded as "The First Lady of British Musical Theatre" due to her contribution as an actress, recording artist and producer to the modern musical, the tour celebrates 40 years since Ms Paige made her West End debut and a career that has garnered eight consecutive gold albums.

Amber Lites (Scotland) purchased 60 Color Web 125 LED panels to offer their clients a flexible LED stage backdrop suitable for different size tours and events. William Adie, a Director of the company, commented:

"Originally, we looked at traditional LED display screens, but after seeing a demo of the Color Web at our premises we knew it was ideal for our clients' needs. The product is very effective for providing both video and lighting effects across a large stage area. Also, it is an elegant solution for touring as it can be transported in small, flightcased sections. From our point of view it's a great investment and we expect a lot of interest."

Lighting Designer Martin Nicholas had previously used the Color Web to provide visual effects for a weekend dance event, so when Amber Lites (Scotland) suggested using it for the Elaine Paige shows, he thought it would be a good opportunity to try it in a very different environment.

Exclusive Chroma-Q distributor, A.C. Entertainment Technologies Ltd., supplied Amber Lites (Scotland) with an equipment package for the tour including the Color Web panels, a Green Hippo Hippo Critter portable media server and product training. Featuring 23 DMX universes, the Hippo Critter provided control of all video content running through the LED panels.

Designed and manufactured by Artistic Licence, the Color Web system's versatility and choice of display resolutions has proved a winning combination with leading designers on a wide range of concert tours, television shows and special events. For the Elaine Paige tour, Martin configured the Color Web as a 5m high by 12m wide stage backdrop. He designed and programmed the show lighting with assistant programmer & operator Bill Potts.

The Color Web provides atmospheric scenic elements for the show's varied musical numbers, including songs from 'Cats', 'Hair', 'Jesus Christ Superstar', 'Chess', 'Sunset Boulevard' and 'Evita'. Effects ranged from theatre signs and landmarks to abstract rolled-in waves and wispy clouds for the more jazzy numbers.

In addition, Martin used a 5m high image of Ms Paige's distinctive signature in white against a red background to provide strong imagery marking the beginning, interlude and end of the show.

He commented: "I'm impressed by the Color Web. It's a good piece of kit and does exactly what it's supposed to do very well. It's given me some new ideas on how to exploit the potential for scrolling text across the product next time I use it, as well as how to provide great visuals to support the songs."

All Chroma-Q LED products are licenced by Color Kinetics. Chroma-Q and all associated product names are recognised trademarks, for more information visit www.chroma-q.com/trademarks.

The rights and ownership of all trademarks are recognised. The information contained herein is correct at the time of printing, however as we are constantly refining our product range we reserve the right to change the specification without notice. E&OE.

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